Reescrevendo as regras do jornalismo Kathy Kiely, do USA Today, escreve um texto intiulado "Freewheeling 'bloggers' are rewriting rules of journalism", que abre deste modo: "They used to be known as the boys on the bus: the big-name columnists, network TV producers and reporters for large-circulation newspapers who had the power to make or break a presidential candidate's reputation. Now they've got competition. In the 2004 election, the boys (and girls) on the bus have been joined by a new class of political arbiters: the geeks on their laptops. They call themselves bloggers. Their mission: to remake political journalism and, quite possibly, democracy itself. The plan: to run an end around big media by becoming publishers on the Internet."
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