Já agora, deixo aqui algumas boas ideias sobre como utilizar weblogs em sites de notícias, retiradas da habitual coluna de Steve Outing, Stop the presses!. Além de destacar a utilidade dos Moblogs e da possibilidade de amadores escreverem para o site, Outing explica como se podem atrair os mais novos com os blogs: Using Blogs to Attract a Younger Crowd Chances are, if you say "blog" to a group of people in their teens or 20s, most of them will know what the word means. The percent in-the-know of an older group almost certainly will be lower. So some news sites -- most notably Lawrence.com -- are using blogs as a ploy to attract a younger demographic. In Athens, Ga., home to the University of Georgia, the local newspaper, the Athens Banner-Herald, recently introduced the AthensMusic.com Weblog, which focuses on the local music scene and "is an attempt to bring younger readers into our brand," according to Director of Online Services David Bill. Bill is the primary blogger now, but his intention is to open it up to local music fans "to add their thoughts and news." He's contemplating paying some contributors a modest fee. The music blog was launched over the summer, and the true test of the new feature will be when students return to school in a couple weeks, and the Weblog is marketed to them.